by Judy Davis | Jan 14, 2016 | Agenda, Blog, Meeting Preparation
Many organizers of customer advisory boards start their in-person meetings with a welcome reception or even a seated dinner. This type of social setting limits the executive sponsor to a few remarks as members and sponsoring executives mingle for the evening,...
by Judy Davis | Dec 4, 2015 | Blog, Strategy & Design
Ask anyone who’s launched a customer advisory board and you’ll hear a range of conversations about how the journey to the first meeting carries inherent risks. Either a long runway for executive buy-in or an executive mandate to make it happen in 10 weeks We spent so...
by Judy Davis | Sep 1, 2015 | Blog, Member Recruitment
There are two numbers customer advisory board managers fret over. How many members can we recruit and what’s the quorum for a meeting? If the sponsoring company hopes to gain an outside-in perspective about its business and customers, gaining the critical mass...
by Judy Davis | Jul 22, 2015 | Agenda, Blog
The Member Roundtable is a staple of Customer Advisory Board meetings. It’s a fast and efficient way to hear from members at the beginning of the meeting. Typically, this format reinforces points of view that were expressed in advance interviews that shaped the...
by Judy Davis | Jun 22, 2015 | Blog, Meeting Preparation
There are two schools of thought about running customer advisory board meetings. Strictly business, and strictly business plus recreation that builds networking. In formulating how to round out a customer-driven agenda with opportunities to network, Ignite...
