by Rob Jensen | Oct 11, 2017 | Blog, Customer Engagement
We at Ignite sometimes talk to prospects who utilize different methods of engaging with their customer base. While some firms seem to employ comprehensive programs to gather input from their clients, others claim to have customer engagement covered, but often with...
by Rob Jensen | Aug 17, 2017 | Blog, Virtual Meeting
Interim conference calls are an important part of a robust customer advisory board program, and crucial in keeping the discussion going in-between meetings. They can also be referred to as “virtual meetings,” as they will likely include online content, such as...
by Rob Jensen | Jul 25, 2017 | Blog, Virtual Meeting
Successful customer advisory board (CAB) managers know that their program is much more than yearly in-person meetings. In fact, a key to a strong client advisory board program is keeping the conversation going between face-to-face gatherings, so meeting outcomes,...
by Rob Jensen | Jun 6, 2017 | Blog, Member Recruitment
If your customer advisory board (CAB) program fell short of expectations this year, the problem may lie in your client advisory council membership; either in recruiting them or keeping them involved in your engagement program. After all, this is a common hurdle we...
by Rob Jensen | May 25, 2017 | Blog, Meeting Preparation
With today’s busy schedules and overbooked executive calendars, it may be tempting for customer advisory board (CAB) or partner advisory board managers to try to time their next advisory council meeting adjacent to another industry conference, or perhaps even one of...
