by Rob Jensen | Jul 26, 2023 | Blog, Member Recruitment
When initiating a customer advisory board (CAB) program, one of the first hurdles often faced by host companies is recruiting customers to join their initiative. As such, the enthusiasm and momentum present at the start of the CAB program launch can get bogged down....
by Rob Jensen | Jun 28, 2023 | Blog, Meeting Preparation
If you’ve organized your next customer advisory board (CAB) meeting, procured your event site, garnered about a dozen member RSVPs, and created and reviewed all materials and sessions in advance, congratulations! You are well on your way to holding an outstanding,...
by Rob Jensen | Apr 5, 2023 | Blog, CAB Conference
It was another successful conference held by CustomerAdvisoryBoard.org on March 28. As always, an impressive lineup of speakers conveyed real-world examples of their own customer advisory board (CAB) and partner advisory board (PAB) programs. How they launched their...
by Rob Jensen | Feb 15, 2023 | Blog, Strategy & Design
With myriad tech and other industries conducting significant layoffs, the start to 2023 has indeed been rocky. Also, 2022 was terrible for financial and real estate markets. And economists and pundits are uncertain and even contradictory as to what this year will...
by Rob Jensen | Jan 25, 2023 | Blog, CAB Conference
After more than two years of the pandemic, our friends over at CustomerAdvisoryBoard.org are re-starting their annual customer advisory board (CAB) conference. Due to ever-evolving guidance, corporate policies, airline SNAFUs and personal comfort levels, this year’s...
