Ignite Advisory Group Blog
When Customer Advisory Boards Go Right: Ryder Customer Engagement Recognized for Excellence
We at Ignite are always pleased to provide tips and guidance to customer advisory board (CAB) program managers and executive sponsors towards improving their programs, and even what to do if things go wrong. Thus, it’s great to see what can happen when a CAB program...
CABorgConf 2017 Recap: Largest Gathering of Customer Advisory Board Practitioners
Over 40 customer advisory board practitioners attended the annual Customer Advisory Board.org conference December 5, 2017 in San Mateo, CA. CAB professionals from Forrester, Oracle, Adobe, Transunion, Pindrop and more shared customer advisory board best practices,...
Ignite Advisory Group Accepted into Forbes Agency Council
Ignite joins the Forbes Councils, an invitation-only communities for world-class business professionals in a variety of industries.
Various Customer Engagement Methods: Pros and Cons
We at Ignite sometimes talk to prospects who utilize different methods of engaging with their customer base. While some firms seem to employ comprehensive programs to gather input from their clients, others claim to have customer engagement covered, but often with...
Six MORE Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 2)
Interim conference calls are an important part of a robust customer advisory board program, and crucial in keeping the discussion going in-between meetings. They can also be referred to as “virtual meetings,” as they will likely include online content, such as...
Six Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 1)
Successful customer advisory board (CAB) managers know that their program is much more than yearly in-person meetings. In fact, a key to a strong client advisory board program is keeping the conversation going between face-to-face gatherings, so meeting outcomes,...
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