Ignite Advisory Group Blog
Six MORE Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 2)
by Rob Jensen | Aug 17, 2017
Interim conference calls are an important part of a robust customer advisory board program, and crucial in keeping the discussion going in-between meetings. They can also be referred to as “virtual meetings,” as they will likely include online content, such as...
Six Tips for Ensuring Successful Customer Advisory Board Conference Calls (PART 1)
by Rob Jensen | Jul 25, 2017
Successful customer advisory board (CAB) managers know that their program is much more than yearly in-person meetings. In fact, a key to a strong client advisory board program is keeping the conversation going between face-to-face gatherings, so meeting outcomes,...
7 Customer Advisory Board Member Recruiting Tips
by Rob Jensen | Jun 6, 2017
If your customer advisory board (CAB) program fell short of expectations this year, the problem may lie in your client advisory council membership; either in recruiting them or keeping them involved in your engagement program. After all, this is a common hurdle we...
Why You Shouldn’t Time Customer Advisory Board Meetings with Other Events
by Rob Jensen | May 25, 2017
With today’s busy schedules and overbooked executive calendars, it may be tempting for customer advisory board (CAB) or partner advisory board managers to try to time their next advisory council meeting adjacent to another industry conference, or perhaps even one of...
Partnering with Customer Advisory Board Consultants for Program (and Your Own) Success
by Rob Jensen | Mar 16, 2017
We at Ignite are very proud of the relationships we have created with our clients over the years to create and manage world-class customer advisory board (CAB) programs – over 200 client engagements and going strong. Indeed, the very key to a successful CAB program is...
Top 5 Ways to Promote your Customer Advisory Board
by Tatiana Falconi | Nov 22, 2016
How do you promote your Customer Advisory Board (CAB) or Partner Advisory Board (PAB)? After months of aligning your advisory board to corporate strategic goals, gaining internal executive buy-in, designing and planning the board, and implementing the board, you want...