Ignite Advisory Group Blog
The Critical Components of Customer Advisory Board Meeting Execution
Your company has prepared for months for your Customer Advisory Board face-to-face meeting. Your Customer Advisory Board members are confirmed to attend along with your internal stakeholders, the agenda and networking activities have been set, and all the logistics...
How Customer-Driven Is Your Customer Advisory Board Agenda?
Most sponsoring companies embrace the notion of a customer-driven agenda for their Customer Advisory Board meetings. They may even use these phrases when describing how they want the meeting to flow. No talking company heads PowerPoint-free zone Members talk 80% of...
17 Member Benefits from Advisory Boards
A customer advisory board and/or a partner advisory board provides the host company with tremendous value in terms of company strategy, product direction, market sensing and so much more. On the member side, the value looks different, but it is still quite substantial...
3 Ways to Improve Customer Advisory Board Member Management Policies
An essential part of any Customer Advisory Board (CAB) or Partner Advisory Board is to continually manage the advisory board members. Your organization has dedicated time, budget and resources to plan your CAB and you want to make sure you recruit the most valuable...
5 Things Every Customer Advisory Board Must Do
Every customer advisory board or partner advisory board is different and so is the value it generates. Regardless, however, every board ought to provide certain foundational benefits to the host organization independent of focus, membership profile, meeting cadence,...
3 Customer Advisory Board Pitfalls if Not Properly Trained
A customer advisory board and/or partner advisory board can provide a cadre of benefits to your organization, but this is only true if your board is launched and managed correctly. If it is not run properly, however, there are just about as many pitfalls that can come...
Customer Advisory Board Topics
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