by Rob Jensen | Feb 28, 2019 | Blog, Roles & Responsibilities, Strategy & Design
When initiating a customer advisory board (CAB) initiative, it’s crucial to enlist the support of a strong customer advisory council executive sponsor to oversee the initiative, communicate its findings and implications to the rest of the management team, and ensure...
by Tatiana Falconi | Dec 18, 2018 | Blog, CAB Conference
The annual Customer Advisory Board.org conference took place December 4, 2018 in Boston. At the annual gathering, over 40 customer advisory board and marketing professionals came together to hear and share customer advisory board strategy and best practices....
by Rob Jensen | Nov 20, 2018 | Blog, Customer Advisory Board Best Practices, Facilitation
During a recent Ignite webinar, our experts described techniques to effectively facilitate customer advisory board (CAB) meetings. After all, facilitation is constant challenge for companies who attempt to do this themselves with little experience or understanding of...
by Rob Jensen | Jun 28, 2018 | Agenda, Blog, Meeting Preparation
Customer advisory council (CAC; also known as a customer advisory board or client advisory panel) session owners need to examine their role in their upcoming in-person meeting and be able to clearly answer important questions about their topic and content in order to...
by Rob Jensen | Jun 25, 2018 | Agenda, Blog, Meeting Preparation
In talking to various customer advisory council (also known as a customer advisory board or client advisory panel) managers and session owners about their next meeting, they are often eager to tell their members the latest developments within their companies or...
by Ignite Team | Mar 27, 2018 | Blog, Press Release
NEW JERSEY – March 27, 2018 – Ignite Advisory Group, the leading consultancy in the world focused on helping companies manage and optimize their customer advisory board (CAB) and client engagement programs, today announced it has launched a new research project...
