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Ignite Advisory Group Launching Customer Advisory Board Facilitator Training

by Ignite Team | Oct 7, 2015 | Blog, Press Release

Live Training Events Offered Due to High Demand from Customer Advisory Board Management Professionals SAN DIEGO – October, 07 2015 – Ignite Advisory Group, the leading consultancy in the world focused exclusively on helping companies manage and optimize their partner...

When Customer Advisory Boards Attack: What to Do If Things Go Wrong

by Rob Jensen | Sep 16, 2015 | Blog, Customer Advisory Board Best Practices, Facilitation

Having managed hundreds of customer advisory board (CAB) meetings and engagements over the last decade,  Ignite Advisory Group realizes that the vast majority of programs go extremely well, deliver outstanding results, and leave host companies – and more importantly,...

4 Tips for Facilitating a Customer Advisory Board

by Tatiana Falconi | Sep 9, 2015 | Blog, Facilitation

A critical element for a successful Client Advisory Council or Partner Advisory Board is expert facilitation. After months of planning, design, recruitment and preparation for the face-to-face advisory board meeting, poor meeting facilitation can put a damper on the...

CAB Membership and Quorum – How to Select the Right Numbers?

by Judy Davis | Sep 1, 2015 | Blog, Member Recruitment

There are two numbers customer advisory board managers fret over.  How many members can we recruit and what’s the quorum for a meeting?  If the sponsoring company hopes to gain an outside-in perspective about its business and customers, gaining the critical mass...

Blocking and Tackling: Five Essentials for CAB Program Success

by Rob Jensen | Aug 19, 2015 | Blog, Customer Advisory Board Best Practices

With the arrival of late summer comes the highly anticipated (at least by some) NFL football season. Football fans look forward to seeing their star quarterbacks, diva wide-receivers and hard-nosed running backs and linebackers back in action. But those with a deeper...

5 Ways To Take Your CAB Program To The Next Level With Advocate Marketing

by Guest Author | Jul 29, 2015 | Blog, Customer Advisory Board Best Practices

While a customer advisory board (CAB) can deliver a slew of benefits to both CAB members and your company, many organizations fail to take full advantage of opportunities with this group of highly-engaged customers. They may underestimate CAB members as advocates and,...
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