by Tatiana Falconi | Dec 16, 2013 | Blog, Strategy & Design
Many Customer Advisory Boards (CABs) lack vision and creativity. The vision refers to the joint vision and challenge that you want to solve with your customers. If the vision is relevant and exciting to the CAB members, they will be engaged and involved. Alongside...
by Tatiana Falconi | Dec 9, 2013 | Blog, CAB Training
The industry’s first CAB (Customer Advisory Board) Manager Certification Program took place November 2013 in San Diego, CA. During two jam-packed days, participants learned actionable knowledge and skills to run a successful Customer Advisory Board from Ignite...
by Ignite Team | Nov 7, 2013 | Blog, Press Release
New York and San Diego, November 7, 2013 – Ignite Advisory Group, the industry’s number one provider of customer advisory board services serving many of the Fortune 500, today announced the industry’s first customer advisory board (CAB) service to calibrate and...
by Tatiana Falconi | Oct 4, 2013 | Blog, Strategy & Design
A top pitfall of creating a Customer Advisory Board is unrealistic timing. Many times, executives don’t realize that the ideal planning time to implement a Customer Advisory Board is 6 to 8 months, leading up to the inaugural face-to-face meeting. Following that first...
by Tatiana Falconi | Sep 17, 2013 | Blog, CAB Training
Ignite Advisory Group, the industry’s number one provider of Customer Advisory Board (CAB) services and serving many of the Fortune 500, today announced special guest speakers for the CAB (Customer Advisory Board Manager) Certification Programhappening November 19-20...
by Tatiana Falconi | Sep 11, 2013 | Blog, Strategy & Design
One of the top benefits that Customer Advisory Board (CAB) members report out of participation in a Customer Advisory Board is networking and peer exchange. A key building block of managing a Customer Advisory Board is to develop peer exchange among the Customer...